ChatGPT and its Place in Content Marketing
The science fiction of the 1960s and 70s predicted many technology trends we now take for granted. The “communicators” used […]
Creating a Hybrid Gifting Experience
During the early months of the COVID-19 pandemic, we witnessed incredible adaptability and resilience as people across all industries and […]
What Does it Mean to be TRUSTe Certified?
We’ve all been there. You get a letter in the mail informing you that, due to a data breach, your […]
Why We Built Our Own Rendering Engine
You probably already know that More Vang has over 40 years of commercial print experience. What you may not realize […]
What is Algorithmic Direct Mail?
At More Vang, we believe in the technology of print—leveraging data, software, and hardware to facilitate more effective use of […]
Integrate Direct Mail with your Digital Campaigns
Thanks to developments in the digital landscape, most companies have invested heavily in automation as an essential component of their […]
Relevant Marketing at Scale for WoodSpring Suites
WoodSpring Suites is a network of franchised, independently operated extended stay hotels with 300 locations nationwide. With so many locations, […]
The Future is First-party: Make the Most of Your Customer Data
In a previous post, we covered the difference between first- and third-party cookies and how new consumer privacy laws are […]
A Primer on Cookies (and No, Not the Chocolate Chip Variety)
If you’re in marketing (and likely even if you’re not), you’ve probably seen a story or two over the last […]
An Argument for Print-on-Demand
In my recent post, It’s Time to Rethink Your Inventory Program, I touched on the risks associated with inventory management. […]
The End of Big Data?
In 1517, a little known monk named Martin Luther wrote a paper calling out some questionable practices of the Catholic […]
Get Lean, Ditch Inventory, and Move to POD Swag
Each month, the inventory bill rolls around—the bill that companies pay to keep stacks of t-shirts, boxes of pens, and […]
How to Increase Subscriptions & Renewals with Automation
Business opportunities often come from existing customers. Especially if you’re able to make life easier for them. One of our […]
Big Data and Banjo Make the Perfect Pair
Thanks to the freedoms afforded by the 10th amendment, states are free to govern themselves. And regulations abound from state-to-state […]