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Algorithmic Direct Mail — A Smarter Way to Communicate Via Print

Take a look at your mail—what do you see? Businesses that know you well but don’t act like it on paper.

The brands we interact with capture our likes and interests and often use that data to drive their digital marketing. It’s time to bring that same relevance into direct mail.

Algorithmic Direct Mail™ utilizes the data you’ve collected to drive the language, images, offers, and format of your offline marketing. In a world that talks about variable data, we focus on variable content—directing every drop of ink to say something valuable to individual customers.

Check Out Some of Our Work:

Complex Automated Direct Mail: CTAM Case Study

Banjo

Highlight Missed Opportunities to Spur Customers to Action

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How a Single Postcard Increased Sales

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When it Comes to Customer Engagement, Shoot for the Stars

direct mail

Did you know…

The average US household receives 454 direct mail pieces per year, and the average lifespan of those pieces is 17 days. The average person receives 121 marketing emails per day—yes, that’s over 44,000 per year–that have an average lifespan of 17 seconds (for the 20% that are opened).

Start Your Next Project

Our soup to nuts services for Direct Mail include:

Project consultation and strategy

Complex matched mailings

Audience segmentation and profiling

GDPR/CDPA compliant data processing

Custom automated workflows

Full-service design capabilities

In-house fulfillment and mailing

High-quality printing and finishing

Download the Direct Mail Automation Playbook

Your guide to integrating automated direct mail into your marketing campaigns.

Download eBook

Client Testimonial

What Our Clients are Saying:

“We’re really happy with [the customer service]; they’re always on top of it … and Eric is awesome- he asks questions we don’t even think about. And everything is always zipped up; I can’t remember when we last had an issue.”

Ariane Guardarramas

Director, Direct Marketing, CTAM

“Our previous vendor was incapable of handling the complexity of our most important business requirements nor was it able to manage the volume effectively. Not only did the [More Vang] team demonstrate, within a matter of days, that they could meet our requirements, they also gave us ideas for improving our processes and enhancing our product value.”

John Finucane

Underwriting Manager, AACC

“Outstanding customer service, responsiveness, and deep expertise.”

Bill Rubidge

Principal, Mercer

Automate your direct mail using Banjo.

Integrate online & offline campaigns

Send anything from postcards to packages

Customize every piece you send

Boost your ROI & productivity

Learn More About Banjo